Our CEO worked as manager for 18 years in national and multinational companies of consumer products, technology and industry over 12 countries.  Besides the Coaching process, we have alliances with a professional network with broad international expertise that that can support you in almost any areas when the client needs more technical expertise (systems, process, legal).

“Our clients are visionary leaders, they love to think in the future, they look for continuous change, they get annoy by “status quo”, and always are thinking about what could be instead of what is”


Virgilio A. Cordón




Studying Ph.D. In Human Dynamics and Transactional Analysis (Guatemala)

Mentor Manager Certified (Harvard Business School, USA)

Member of Harvard Business Review Council

Business Coach Certified –Tisoc- (Spain)

Master in Organizational Leadership- Universidad San Pablo-(Guatemala)

Specialization in Market Research-(Colombia)

BA. In Economics and Business Administration –  (Guatemala)

Professional Experience:

Over the last 18 years Mr. Cordón has been a General and Regional Manager in both national and multinational companies in areas of consumer products, telecommunications and manufacturing.  He has diverse work experience in more than 12 countries.

He also founded a Business Consultant company in strategy, leadership, communication, market research, marketing and business coaching.


Public Sector:

Was Executive Director of Guatemala Trade & Investment, Invest in Guatemala and Trade Offices International Program, all of which representing Guatemala in international forums of investment, trade and competitiveness arena.

Professional Associations:

Trustee and Member of National Foundation Development Guatemala

Director of American Marketing Association chapter Guatemala, (AMA NY, USA)

Member of Business for Education

Founder and Director of Alianza Joven (non profit who works with ex gang young people)

Director of Guatemalan Exporters Association